Category Archives: Features

What’s the Word on the Street? Browse and read StaffStreet feature articles on culture, tech, economics, and the hacks of running a global start-up.

How to encourage more women into management roles

On August 26, we’re celebrating Women’s Equality Day. Over 101 years ago, on this exact day, the 19th Amendment was passed, ensuring the constitutional right for women to vote and participate in government. After years of grassroots organizing, the Women’s Suffrage Movement finally won the right to vote, expanding access to political power for all […]

How Mindhunter Captures the Struggles of Every Startup Story Ever (Part 2)

Mindhunter examines the early years of the FBI’s Behavioral Science Unit. Based on the 1995 book of the same name by John E. Douglas and Mark Olshaker, the show follows Holden Ford, Bill Tench, and Wendy Carr as they try to establish a database for profiling violent criminals. Mindhunter is a startup story like any […]

How Mindhunter Captures the Struggles of Every Startup Story Ever (Part 1)

Mindhunter is a Netflix series created by director David Fincher. It explores the early years of the Behavioral Science Unit of the FBI. The Staff Street team has just finished binge-watching the show. One thing we noticed is how well the show captures the struggles of every startup ever. Setting aside the fact that the […]

How to be more creative? Pay attention.

In Joseph Gordon Levitt’s TED talk on How Craving Attention Makes You Less Creative,  he argues that if your sense of creativity is driven by a desire to get attention, you’re never going to be creatively fulfilled. This can be especially challenging if you’re an entrepreneur and social media visibility is part of your e-commerce […]

Staying true to your brand by staying true to yourself

It takes a lot of effort to stay true to your brand. As businesses grow and explore opportunities, they quickly learn how to compromise and change the way they do things. And that’s not a bad thing! Change is a sign of growth and getting better at what we do. But it’s the way that […]

One reason why you don’t delegate work and five reasons why you should

Delegation is a measure of leadership. As the world gets more used to working remotely, companies and managers are compelled to rethink the way that they lead. Part of that criteria is how company leaders delegate work to get things done. On one end of the spectrum, managers who fail to delegate work or micromanage […]

4 Real Strategies for Building a Strong Customer Base Online

Building a costumer base online takes a lot of strategy. It’s not enough to have the right product, a cool-looking website, and a check-out cart on your front page. You need to figure out a way to reach the right people to let them know you’re selling something they need. Of course, having the right […]

How businesses can save money in 2021

The year 2021 looks like it’s going to be more of the same thing. We can expect to continue working remotely and keeping our distance. At least until the summer, which by then the vaccines are expected to reach at 70-85% of the population. Meanwhile, life goes on. Entrepreneurs and small businesses must find ways […]

How outsourcing improves your business: real stories from real CEOs

What is outsourcing?  Simply put, outsourcing is hiring expertise outside of your organization to do a specific job. It’s easy to imagine why some companies would want to do that. For small businesses with few resources to spare, outsourcing is an effective strategy to improve their competitiveness. For businesses intending to expand, outsourcing is a […]