So, Nona Lim, how did you start? What brought you into the CPG food industry, and where did you get the idea for Nona Lim? Nona Lim: It’s a slightly long story. I grew up in Singapore, moved to London, worked there for eight years in management and software consulting before moving to the Bay […]
Tag Archives: business advice
It takes a lot of effort to stay true to your brand. As businesses grow and explore opportunities, they quickly learn how to compromise and change the way they do things. And that’s not a bad thing! Change is a sign of growth and getting better at what we do. But it’s the way that […]
Tell us about you and Awkward Essentials. Who is Frances Tang and how did she come up with Awkward Essentials? Frances Tang: I grew up in the Bay Area, went to college in San Diego, and had no idea what I wanted to do when I graduated. With a degree in Communications, I defaulted to […]
So, tell me about Edoughble. Walk me through your early days. How did it all come together? Rana Lustyan: I came up with the idea for Edoughble in 2009 when a big food brand recalled all of their baking cookie dough because people were eating their cookie dough raw and ended up in the hospital […]
Talk a bit about how Nourishing Food Marketing started. How did it all come together? Christie Lee: I started Nourishing Food Marketing after exiting the food brand I started, Tiny Hero. Most new and emerging brands can’t afford full-time marketing help because we’re typically expensive. It just doesn’t make sense to bring someone on full-time. […]
Walk me through the birth of D’Vash Organics. How did you realize that date syrup is a viable product for retail in the U.S.? David Czinn: My business partner, Brian Finkel, was living in Israel at the time. He was the one that told me that date syrup was ubiquitous. Every supermarket you went to […]
What is outsourcing? Simply put, outsourcing is hiring expertise outside of your organization to do a specific job. It’s easy to imagine why some companies would want to do that. For small businesses with few resources to spare, outsourcing is an effective strategy to improve their competitiveness. For businesses intending to expand, outsourcing is a […]
As a good way to start, tell us about AKUA – when did the idea for the company first come to you and how did it come together? Courtney Boyd Myers: In 2016, I was invited to visit my first restorative kelp farm. It was about a 5-minute boat ride into the Thimble Islands near […]
Looking back, 2020 will probably be remembered for the major disruptions to our health as individuals and as a society. At the same time, the nature of the disruption has dramatically scaled back the pace of our lives. With many forced to work from home, people have taken stock of their fortunes. We have learned […]
Genius Juices has had a lot of success in the past year or two, but we’d like to hear about where it all started. How did the business come together? Alex Bayer: I started Genius Juice in 2014. Before that, I was an insurance agent for 7 years. I used to make myself a smoothie […]
- 1
- 2